CRC Group Launches ‘Let’s Bring Back THE JOY OF READING ’, a Global CSR Initiative to Inspire a Culture of Reading
Noida (Uttar Pradesh) [India], August 5: CRC Group, Noida, has launched “Let’s Bring Back THE JOY OF READING,” a global CSR initiative that seeks to inspire people to rediscover the joy of books and cultivate reading as a lifelong habit. The initiative reflects the company’s belief that creating lasting value extends beyond building physical spaces to fostering knowledge, curiosity, and stronger communities.
At a time when digital consumption is rapidly reshaping how people engage with information, Let’s Bring Back The Joy of Reading aims to encourage individuals across generations to reconnect with books and experience the enduring value of reading. While children remain an important focus, the initiative is designed to engage students, families, educators, professionals, and communities, making reading an enriching part of everyday life.
The initiative was launched in the presence of acclaimed actress, author, entrepreneur, and social advocate Ms Gul Panag, alongside educators, authors, publishing professionals, and thought leaders, who came together to champion the importance of reading in shaping informed, creative, and empathetic individuals.
Mr Kunal Bhalla, Founder & CEO, CRC Group, said, “At CRC Group, we believe meaningful development goes beyond infrastructure. It is about creating opportunities that enrich lives and contribute to society in lasting ways. ‘Let’s Bring Back The Joy of Reading’ is our effort to encourage people to reconnect with books, nurture curiosity, and embrace learning as a lifelong journey. We hope this initiative grows into a movement that inspires generations to discover new ideas, perspectives, and possibilities through reading.”
