IS SHREYAS IYER ABOUT TO BECOME THE FACE OF BAUME & MERCIER IN INDIA?
Luxury observers were quick to notice one
detail in Shreyas Iyer’s latest social media post, a Baume & Mercier watch
prominently on display. 
The sighting has fuelled speculation that the Indian cricket captain could be set to join the Swiss watchmaker as its first ambassador from India, a move that would represent a major milestone for the brand’s journey in the country.
Over the last few years, luxury brands
have increasingly turned towards athletes to tell stories of excellence,
resilience and achievement. Few personalities fit that narrative better than
Iyer, whose rise in Indian cricket has been defined by perseverance, leadership
and a relentless pursuit of excellence.
