Entertainment

Aarti Khetarpal Launches Bhakti Song at Cannes 2026 Bharat Pavilion

Aarti Khetarpal created history at Cannes Film Festival 2026 by launching her devotional song “Sitaram Kahiye” at the Bharat Pavilion, celebrating Indian spirituality and Sanatan culture on a global stage.

Kriti Madaan

May 22, 2026 - 23:11

Entertainment

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22 May 2026

Aarti Khetarpal Launches Bhakti Song at Cannes 2026 Bharat Pavilion

Cannes, France | Cannes Film Festival 2026: In a landmark cultural and spiritual moment at the Cannes Film Festival 2026, Aarti Khetarpal created history by launching her Bhakti song “Sitaram Kahiye” at the prestigious Bharat Pavilion, becoming possibly the first in the history of the Bharat Pavilion and Cannes Film Festival to launch a spiritual song and devotional bhajan on this global platform while also being its singer and composer.

Following her globally recognised representation of Sanatana Dharma at the Cannes Red Carpet, Aarti Khetarpal further elevated India’s spiritual and cultural narrative by introducing devotional storytelling to one of the world’s most celebrated creative platforms.
The launch took place at the Bharat Pavilion with the support of the Ministry of Information and Broadcasting, National Film Development Corporation (NFDC), and FICCI, in the presence of distinguished personalities including
Shri. Gautam Bhanot. General Manager, Film Promotions and filmmaker Chandrakant Singh, Actor and Padma Shri Mohammad Ali Baig, renowned fashion designer Samant Chauhan, Designer Ambar Pariddi Sahai, Fashion curator Liza Varma who launched the poster of aarti’s spiritual song Sitaram Kahiye.

The official poster and music video unveiling of “Sitaram Kahiye” became an emotionally moving experience for attendees present at the Pavilion. Members from NFDC , FICCI reportedly described the moment as deeply spiritual and powerful, sharing that several guests became emotional during the live presentation of the anthem.

The spiritual atmosphere during the unveiling grew profoundly moving as the devotional energy resonated throughout the venue. During the live presentation, Aarti Khetarpal herself became emotional while singing, overwhelmed by the significance of the moment as a devotional offering dedicated to Lord Ram and Sita found its first global unveiling at the world famous Cannes Film Festival and within India’s prestigious Bharat Pavilion.

Drawing parallels to cinema traditions where films premiere Internationally before their national release, “Sitaram Kahiye” follows a similar journey. The song made its world debut at Cannes and is now scheduled for its India release in June 2026.

Presented under Banner Krishnaarati, “Sitaram Kahiye” is a devotional musical offering celebrating faith, surrender, compassion, and spiritual consciousness through music and visual storytelling. The artwork features divine imagery of Lord Ram and Mata Sita alongside Aarti Khetarpal in a spiritually celebratory visual narrative symbolising devotion, grace, and divine connection.

The song has been sung and composed by Aarti Khetarpal, with music by DJ Marsh / Fire and cover art by Nikhil Lour.
Speaking about the significance of the launch, Aarti Khetarpal shared:
“Ram and Sita are celebrated across every yug, and there is so much we continue to learn from them even today. ‘Sitaram Kahiye’ is not just a devotional song for me; it is a reminder of how pure our hearts should be and how we should approach life with faith, grace, compassion, and surrender. Launching this song during Purushottam Maas, also known as Adhik Maas, makes this moment even more spiritually meaningful for me.”

Known for blending spirituality, culture, fashion, and storytelling, Aarti Khetarpal has steadily created a distinctive identity globally by bringing Indian heritage and devotional expression to international platforms.

Her Cannes 2026 journey stood apart for its spiritual symbolism, celebration of Indian traditions, and representation of Sanatana culture through artistic expression through fashion, live Bhakti Music Performance and now her song launch.
The Bharat Pavilion, organised by NFDC, continues to serve as an important international platform showcasing India’s cinema, creative excellence, and cultural narratives to the world. With the launch of “Sitaram Kahiye,” Aarti Khetarpal added a new dimension to that legacy by introducing devotional music and spiritual storytelling to the global festival space.

With this milestone, Aarti Khetarpal continues building a unique international space where glamour meets grace, culture meets creativity, and devotion becomes a universal language.

“Sitaram Kahiye” is set for a global release on all streaming platforms in June 2026.

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